17 September 2007

Rent a car....but pay attention!


In Iceland, just to make it clear that driving is not easy, the car rental company did a "real advertising", just placing a crashed car on the main road from the airport, with the warning to drive safley....effective, isn't it?

2 comments:

Katya said...

persuasive!!

but why tie the car? do they think someone may steal it??

Marc said...

The wind is maybe strong in Iceland... ,-) Great idea.